Email Campaigns/Newsletters

Email Campaigns

Lifecycle Email Campaign

Client: BritBox

Target: Pending Cancelation

Email subject line: Lost the plot? We’ll fill you in. You don’t want to miss this.
Email pre-header: Watch the new hit thriller by the creator of Endeavor—streaming only on BritBox. Renew to enjoy more new shows.
Headline: It’d be a crime to miss these mysteries, dramas, and more...
Body copy: Re-explore the ever-expanding collection of crime and period dramas, classics and exclusive modern hits. Connect with innovative storytelling from the finest writers, actors, & filmmakers. Discover your new favorite. We’re here to keep you inspired. Renew now.

Lifecycle Email Campaign

Client: BritBox

Target: Cart Abandonment

Email subject line: Welcome to a feast of British telly. Start binging.
Email pre-header: BritBox makes picking tonight’s shows easy because we’ve curated the best for you. Less scrolling. More watching.
Headline: Feeling let down by your entertainment?
Body copy: We’ve got you covered. You’re moments away from unlimited access to the biggest collection of streaming British mysteries, exclusive crime dramas, comedies, and documentaries. There’s bugger-all to lose with your free 7-Day trial and a trove of brilliant telly to gain. Complete your subscription to unlock extraordinary entertainment.

Sales Funnel Email Campaign

Client: Skyterra Wellness Retreat

Target: New Mailing List Sign-ups

Letter #1:

Sales Funnel Email Campaign

Client: Skyterra Wellness Retreat

Target: New Mailing List Sign-ups

Letter #2:

Sales Funnel Email Campaign

Client: Skyterra Wellness Retreat

Target: New Mailing List Sign-ups

Letter #3:

Sales Funnel Email Campaign

Client: Skyterra Wellness Retreat

Target: New Mailing List Sign-ups

Letter #4:

Newsletters

Client: BritBox

Email subject line: Vera’s Brenda Blethyn serves up a delicious new role.

Email pre-header: Our favorite scruffy sleuth—recast as a stubborn redhead—dislikes “doctors, foreigners, and posh people.” Enter erudite refugee.